As a globally recognised thought leader in feminine empowerment, sensual wellness, relationships, and transformational healing, I help women dissolve the fear, shame, perfectionism, and “good girl” conditioning that block them from stepping into their boldest confidence, deepest love, pleasure and unapologetic success.
The Unapologetic Woman movement I lead is inspired by my own journey—healing from PTSD and sexual abuse, reconnecting with my spirituality, and radically reinventing the trajectory of my life. I know what it’s like to dim your light, battle perfectionism, overcome huge mental barriers and fear judgment. I also know what it takes to reshape your identity beyond recognition and make the ultimate comeback as the most liberated, empowered version of yourself.
Through my courses, private coaching, international retreats, The Amy Rushworth Show podcast (globally ranked in the top 1% of podcasts!) and daily online content, I educate women worldwide on how to own their power, rewrite the rules, and create lives that feel like a delicious “f-yes.” I live for the taboo topics we’ve been taught to avoid—like sex, being a powerful woman, big success—and I bring them to the table with unfiltered honesty and bold guidance.
My signature coaching method blends extensive qualifications in Rebirthing Breathwork, IFS & somatic parts work, holistic sexology, transformational coaching, cognitive-behavioral coaching, relationship coaching, integrative nutrition, and Human Design. I’ve supported more than 4,500 clients and students over the past 8 years of practice, helping them embrace their multidimensional magic and create real-world change.
In my world, you get to be wildly powerful, deeply peaceful, and free—financially, spiritually, and emotionally—and live life as your truest, most unashamed self. My mission is to help you love your life, set boundaries like a queen, and take brave action toward the dreams that make your soul come alive. And of course, become your hottest, healthiest and wisest self in that process.
Oh, and the fun, witchy stuff? I’m a Leo Sun, Virgo Rising, Taurus Moon, and a Mental Projector 3/5 in Human Design.
I'm Amy Rushworth, your go-to coach when you want to turn plateaus into power moves & awaken the unapologetic woman, leader and lover within.
The Power of an Identity Makeover
I help you uncover and reshape beliefs and patterns keeping you in a plateau (or old identity), so you can grow your business, life or relationships without the weight of past limitations.
Personalised & Holistic Approach
By blending coaching with practical tools and healing modalities, I guide you to clarify and bring your dreams to life faster (and more sustainably). We get to the root causes of patterns like procrastination, fear, inaction, numbness, overwhelm or energetic blocks... and dismantle them together. We aren't just talking about change but actually creating it—consistently and with confidence.
My Signature Framework
Everything I create incorporates my signature framework, which is designed to help women decondition from perfectionism, the inner good girl, survival patterns, limiting beliefs and codependent tendencies. All of my work is crafted to unravel unhealthy patterns and create space for confident, unapologetic success in every aspect of your life and business.
Comprehensive Support
I’m here for you — from private coaching, courses, on-demand vibes inside the Honeys Who Heal membership or immersive retreats — I've got you. Whether you thrive in one-on-one or the freedom of self-paced programs, you’ll have everything you need to move from stuck to unstoppable. You’re never alone in this—I'm here to remind you what's possible when you awaken the unapologetic woman inside of yourself.
The Strength of Sisterhood
My community is full of powerful, emotionally intelligent and ambitious queens. Truly. The women in my spaces come together to rewrite their destinies, break ancestral chains, support each other and bravely step into their boldest, most empowered selves. Being around amazing, self aware women is not only a vibe, but an absolute cheat code to your own unapologetic success.
In my world, we believe in
& learning lineage
Amy is passionate about mastering her craft and believes in being a life-long student dedicated to growth, impact and excellence.
Certifications + Trainings:
Certified RBT Practitioner (Rebirthing Breathwork Level 1 with Global Breathing Awareness)
Certified Transformational Coach (Animas Coaching, London)
Certified Somatic Parts Work Practitioner (Levels I, II & III)
Certified Integrative Health Coach (Institute of Integrative Nutrition)
Other Teachers + Learning Lineage:
VITA™ Love, Sex + Intimacy Coaching Program with Layla Martin, Human Design, Intimate training with Master Rebirthers Katia Boustani & Sifis Pagkalinis, IFS, Somatic Parts Work by Dr Richard Schwartz and Fran D. Booth, Trauma Informed Space Holding with Katie Kurtz.
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SCOPE of practice
& learning lineage
Amy is passionate about mastering her craft and believes in being a life-long student dedicated to growth, impact and excellence.
Certifications + Trainings:
Certified RBT Practitioner (Rebirthing Breathwork Level 1 with Global Breathing Awareness)
Certified Transformational Coach (Animas Coaching, London)
Certified Somatic Parts Work Practitioner (Levels I, II & III)
Certified Integrative Health Coach (Institute of Integrative Nutrition)
Other Teachers + Learning Lineage:
VITA™ Love, Sex + Intimacy Coaching Program with Layla Martin, Human Design, Intimate training with Master Rebirthers Katia Boustani & Sifis Pagkalinis, IFS, Somatic Parts Work by Dr Richard Schwartz and Fran D. Booth, Trauma Informed Space Holding with Katie Kurtz.
APPLY FOR 1:1 COACHING
SCOPE of practice
Amy taught me to uncouple struggle from success & radically love the part of me that desires to be seen, heard & enjoy the success I've created.
I'd created a lot of "external" success in my business - 20k months & a booked out calendar - but my body felt bruised & deeply burnt out.
Working with Amy 1:1 and in her mastermind, I reduced my hours, stabilized 40k months... literally while doing LESS lol. Amy is an amazing expander as a fellow Projector doing business, very aligned with her blueprint.
Amy also supported me through some of the biggest & most challenging initiations I've had in my biz to date.
I learned to radically love & accept myself - especially the parts of me that desire to express my beauty, be seen & heard & live in a state of aliveness & radiance.
She is highly intuitive, compassionate & deeply cares about her clients... but she also ignites the fire in you to go after what you want & have FUN with your business!
Her spaceholding is SO powerful, graceful & in high integrity.
And the sisterhood in her group spaces is unlike anything I have experienced.
I adore Amy.
OATH ORACLE
Astrologer & Business Oracle
@oath.oracle
She helped me own my power & step into confidence during big shifts in my business. I honestly don't know how I'd have gotten through last year without her!
Amy supported me during a challenging & significant time in my life. Not only was I getting married, I was also pivoting my business in a new direction - which brought up LOTS of fear & overwhelm.
Thank GOD I had Amy to offer her wisdom in the hard times, plus encouragement & celebration in the happy moments. I honestly don't know how I'd have gotten through last year without her!
She helped me own my power & step into confidence around my wedding and big shifts in my business... and I'm thrilled to report that both went AMAZINGLY as a result!
Amy is a remarkable space holder with impeccable standards & integrity. I regard her as one of the best & most highly skilled coaches around today, and can't recommend working with her highly enough.
PERSIA LAWSON
Dating & Relationship Coach & 3x Author
“One of the UK’s most successful Love Coaches” - Times
@persialawson
My business was on and off due to depression... Now I'm hitting consistent £30K months and showing up as a true leader & trailblazer in my life and biz.
Working with Amy changed my life, how I show up in relationships, how I viewed my “blocks” and totally changed how I run my business.
I was able to move through some of my deepest shadows with Amy holding me with such power. As a result I’m showing up as the true leader & trailblazer that I am in my life and biz.
I attracted the man of my dreams.
My business went from being on and off due to my depression... to being consistent and something I am so amazingly proud of.
I'm hitting consistent £30K months which I never thought was possible before.
The inner child & pleasure work we moved through in our 5 months together 1:1 unblocked so much for me and I am so grateful I worked with Amy.
HANNAH ROSE CLULEY
MULTI 6 FIGURE BIZ COACH & MENTOR
@hannahrosecluley
I doubled my income to my first $100k month in our time together - yep a full double from $50k. I found a deeper level of truth and fire within me.
Amy delivered everything I desired and then some. The healing, the fucking WISDOM - you do not understand how deep her wisdom is in literally every area of life, the true blue business coaching when I desired it, the healing, the peace... I got it all, and I have the results to show for it.
My standards and how I led my romantic life reached a deeper level of alignment and power. I stepped deeper into sovereignty. I just got it all and loved every moment of our time together.
Amy is a force of nature and I am SO GLAD I followed the call to invest in private work with her. One of the best coaching experiences of my life!
AND she's funny as f*ck and I like that ;)
JOCELYN KELLY REID
INTUITIVE BUSINESS & MONEY MENTOR
@jocelyn.kelly.reid
★ Developing your mind-body connection, so you can feel deep levels of self love, self worth & empowerment. Walk into any room with unshakeable confidence in who you are.
★ Identifying and healing limiting beliefs/patterns that block your authentic expression, self-belief, pleasure + abundance.
★ Making bolder, bigger moves towards your *pinch me* dreams minus the shame, imposter syndrome or inner critic.
★ Healing your fear of expression and self censorship so you can have the BIG impact and income you know you're here to enjoy.
★ Releasing the people pleasing, comparison & scarcity that keep you settling for mediocre circumstances and relationships (and stepping into extraordinary EVERYTHING)
★ Clearing all the limitations from your subconscious mind and becoming your hottest, healthiest, highest self , ASAP!
★ Cultivating the dreamiest, healthiest relationships that are the cherry on top of the epic relationship you already have with yourself (your identity, body, sexuality, power, worth and success)
★ The inner resources to handle anything life throws at you, with the utmost faith and trust
★ Moving towards your goals much faster (in life or business) with lots of compassion and discipline, accountability + me in your corner.
APPLY TO WORK 1:1 WITH AMY
Are these desires on your vision board?
I’m an unapologetic woman that celebrates the fuck out of my multidimensionality. I love my Chanel and makeup, as much as I love a full moon sound healing and weekly pottery class. I'm not here to fit into a box.
I'm a Mental Projector in Human Design which is very rare. I'm a Leo Sun, Taurus Moon, Virgo Rising. In Gene Keys my life is defined by Key 33 and in Numerology I'm a Life Path 4. I'm definitely much deeper than many people would assume.
I came to this line of work after a past of PTSD, sexual trauma + addiction. I turned my life around, healed and learned how to love myself… and as a result I manifested my dream life. It sounds like SUCH a fucking cliche, but it's true. And I'm proud of my journey.
I’m here for a world where women boldly honour their authentic natures beyond the rules of society and let their expression roar. I want every woman to believe in, trust and love herself.
I'm here for the deep work.
Not everyone is ready to do the inner work it really takes to transform reality and create their dream lives. I'm here for the women who are dedicated, brave and willing to do what it takes to revolutionise their futures.
